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UEU » Journal » Manajemen
Posted by [email protected] at 14/05/2025 09:56:21  •  18 Views


THE EFFECT OF SOCIAL MEDIA MARKETING ACTIVITIES AND PRICE PERCEPTION ON BRAND TRUST, BRAND IMAGE, AND PURCHASE INTENTION

Created by :
Abdul Haeba Ramli (0920077203) ; Annisa Nur Aristawidya (20210101078) ; James Ronald O. Mesina ( None )



SubjectPEMASARAN
MEDIA SOSIAL
PEMBELIAN
Alt. Subject MARKETING
SOCIAL MEDIA
PURCHASE
Keywordsocial media marketing
price perception
brand trust
brand image
Date Create:14/05/2025
Type:Text
Format:Fullteks artikel
Language:Indonesian
Identifier:UEU-Journal-11_5566
Collection ID:11_5566


Source :
Jurnal Ilmiah Manajemen Kesatuan, Vol. 13, Issue 2, April 2025, pp: 913-930

Relation Collection:
Fakultas Ekonomi dan Bisnis

Coverage :
Civitas Akademika Universitas Esa Unggul

Rights :
@2025 Perpustakaan Universitas Esa Unggul


Publication URL :
https://digilib.esaunggul.ac.id/the-effect-of-social-media-marketing-activities-and-price-perception-on-brand-trust-brand-image-and-purchase-intention-38964.html




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[ Link of Contents]
  1. Jurnal Ilmiah Manajemen Kesatuan
    https://jurnal.ibik.ac.id/index.php/jimkes/article/view/3152/2390

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brand , brand image , brand trust , image , marketing , media , perception , price , price perception , social , social media marketing , trust



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